New Friends
Barbershop · Lubbock, TX

Built for Jacob. Powered by M·U Media Agency.

New Friends Barbershop. Modern barbershop with cultural identity in Lubbock, Texas. Owned and operated by Jacob Creel. Built on craftsmanship, community, and the long game.

M·U Media Agency is a creator-operator agency that builds the systems behind real businesses. Voice agents, content engines, CRM pipelines, websites, recruitment funnels — handled. So you cut hair while we run the back end.

All Systems Operational

Your Numbers

Voice Agent Calls
Tracking Active
Hank online — first call logs route here this week.
Bookings This Month
Tracking Active
First numbers land when the calendar sync goes live — Mo 1.
Customer Conversations
Tracking Active
SMS / DM / web chat captured under one inbox.
Total Customers in CRM
Building
Import + auto-capture starts when the booking flow flips on.
Website Visits
Tracking Active
Analytics coming live this week.
Reviews Captured
Mo 2 Launch
Reputation engine ($5 reward loop) launches Month 2.
Revenue Attributed
Pending Sync
Tracking starts when the booking sync goes live.

Live Systems

24/7 Hank · AI Receptionist

Live

Books cuts, answers FAQs, captures leads while the chair is full. Trained on NFB voice.

Deployed100%

Review Engine · $5 Reward

Live

Auto-asks every paying customer for a Google review. Pays them $5 off next cut on submission.

Active100%

Referral Loop · $10 Credit

Live

Existing clients send a friend, both get $10 off. Tracked in CRM. Auto-credited.

Active100%

Client CRM · GHL Sub-account

Live

Every contact, conversation, appointment, and dollar — one source of truth. Yours, always.

Operational100%

In Progress

Branded Mobile App

Building

iOS + Play Store. Booking, loyalty points, push notifications. Submitted for review.

Store Review78%

Loyalty Program · Points + Tiers

Building

Earn points per cut. Cash them in for free services and merch. Wired into the app.

Logic Layer55%

Client Portal · newfriendsbarbers.clientportal.com

Building

Booking, conversations, and loyalty in one branded portal. Walnut + amber theme. Slug locked.

Branding Pass60%

Coming Up

Your Domain

Website
newfriendsbarbers.com
Dashboard
dashboard.newfriendsbarbers.com
Portal
newfriendsbarbers.clientportal.com
Booking
newfriendsbarbers.com/book
Hank (call)
routed through GHL voice number

What We May Need From You